Meet the bros who are making vegan sexy (and making eating animals weird)
Think you could never go vegan? Think again. As this smart, funny and persuasive manifesto makes clear, you’re already 90% vegan anyway. That’s right–you already love animals and are slowly but surely eating less meat than you used to. With the insider tips and inspiring stories in this book, you’ll be ready to go whole hog (see what we did there?) and eat vegan for good.
* How eating meat hurts your health and the planet (and is pretty close to eating your beloved pet for dinner)
* A simple action plan for getting started
* Don’t Be an A**hole to Your Server, and other secrets for eating out
* Who Cares If Honey Is Vegan?: Getting over perfectionism and purity by eating as cruelty-free as you can
With a loyal online following that’s growing fast, the Bros are the new face of veganism–loud, proud, and fighting for a better world, one plate at a time.
“The Vegan Bros kick a**! Their new book educates and enlightens in a fun way, showing that eating vegan is for people from all walks of life. I recommend it to anyone thinking about making the switch!” –Daniella Monet, actress and activist “VODKA IS VEGAN makes the case for a vegan diet in a way that’s both hilarious and non-judgmental. The Vegan Bros recognize that everyone is on their own unique path and encourage you on every step you take.” –Nathan Runkle, founder of Mercy For Animals “Do you know how many NFL players are switching over to plant-based diets? I see it all the time! Look no further than the very best, Tom Brady. But it’s not just a 5x Super Bowl champ that understands the benefits. Vodka Is Vegan is humorous, inspiring and most importantly educational on WHY the world is choosing to go VEGAN!” –Erin Coscarelli, Sportscaster and TV host, NFL Network “If you think going vegan is a great idea, but not for “regular” people like you, think again. The Vegan Bros hilarious and insightful new book shows you the way to a healthier, happier, cruelty-free new you. A fast, funny, and life-changing read!” –Suzy Welch, bestselling author “Hilarious and informative. Vodka Is Vegan is one of the funniest books I’ve read. If you like dogs and don’t want to eat them then this book is for you.” –Craig Cochran, Co-founder of Terri restaurant and P.S. Kitchen “Vodka Is Vegan is an absolute ice breaker to get everyone talking about veganism. The Vegan Bros obliterate stereotypes and make their case for vegan world domination in a charming way that will tear down walls. A much-needed book!” –Florian Radke, Co-founder of Cinnaholic, Marketing Guru “Having long been associated with sprawling, armpit-hair-clad, animal-rights warrior types, the animal-product-free lifestyle is now more closely aligned with ripped, mildly hipster-ish gym bunnies such as bolshy bloggers Vegan Bros.” –VICE “If you want to see the face – or, to be more accurate, the body – of the new wave of veganism, head to the website of the Vegan Bros.” -The Guardian “When speaking with them, it is hard not to think: If this lacrosse-room ebullience is the product of a plant-based diet, I want in.” –Grist
About the Author
The Vegan Bros, Matt Letten and Phil Letten, are brothers (and bros) who have transformed their lives by adopting a vegan lifestyle. Popular bloggers, health/fitness consultants, and animal-rights advocates, they’ve been featured in mainstream media outlets such as VICE, Business Insider, Fast Company, CW, and the Guardian. And they’re just getting started.
See all Editorial Reviews
I don’t really know where to start – I have so much to share! Firstly, this isn’t really like a traditional book. Reading it felt like I was hanging out with Matt & Phil, and we were having a chat! It’s not easy to skillfully write in a conversational way, to make the reader feel like they are part of the dialog! But this book pulls it off with ease. I loved reading it, and I finished it in a few hours – such a page turner, I didn’t want to put it down! The other thing that came as no surprise – its bloody hilarious! I was literally sitting by the pool, laughing my arse off! They are hilarious, satirical, sassy and they quote so many cool books and movies, such winners! As soon as I read a quote about “so much room for activities”.. I knew this book was for me. (Side note: If you haven’t watched Step Brothers the movie? Go and watch it!) But back to my main point? Imagine what good marketing it is for a book, when people are watching you read a book and hear you audibly laughing! It then becomes a talking point, or maybe they just quietly google the book, and the vegan message is spread even further! The information in the book is so easily accessible and understandable, that as far as I’m concerned? even a pregan (not vegan yet? …that’s you!, a “pre” vegan) will feel comfortable with the topics covered. Matt & Phil share information.. then they clarify/simplify said information, cuss a little and make you laugh. What better way to aid comprehension of new information? Genius approach if you ask me. Being educated and entertained at the same time. High five guys, high five!! Ive been vegan for almost 3 years now, and I found myself reading the book and reflecting on some of the asinine approaches I have taken to sharing animal rights information in the past, or attempted to spread vegan love. It gave me a new outlook – one of much more love and support and understanding, for all people. Matt & Phil. This book is magnificent. I mean that from the bottom of my vegan heart. I will be gifting this book to my pregan friends, and I know it will have a ripple effect…. and as you guys say? The whole world is going vegan! In other news, My dogs were loving the book! And yes, They are vegan too!!! END NOTE: While I was in the swimming pool here in Vegas, reading this book the day it arrived, a bee was drowning. I am allergic to bees and wasps so I didn’t want to use my hands and risk going to hospital… but the bee was struggling and I was worried it would die if I didn’t think fast…… so I did what any self respecting Vegan Bros fan would do. I sacrificed their book, dunked it in the water and saved the f*&k outta that bees life. Matt and Phil save the bees without even trying!!!! (the book dried, the bee lived and i didn’t end up in hospital. #winning).
- Title: Vodka Is Vegan: A Vegan Bros Manifesto for Better Living and Not Being an A**hole
- Autor: Matt Letten
- Publisher (Publication Date): TarcherPerigee (June 5, 2018)
- Language: English
- Download File Format: PDF, EPUB, MOBI, AZW3 (Kindle)